Marketing Manager

Sector:
Marketing, PR
Job Type:
Full Time
Region:
South East
County:
Berkshire

Town/City:
Reading
Salary:
£37,000 to £37,000 per annum
Description:
£37000 per annum

Marketing Manager required by Data Management company based in Reading. Salary c£37,000 depending on skills and experience.
 
We are a rapidly growing industry leader in data management, designing and building applications and platforms for primarily the healthcare sector and now have a fantastic opportunity for an experienced and motivated Marketing Manager to join the team. You will have a minimum of 3 years’ experience in a B2B product / technology marketing role. Tenacious and a self-starter, you will be creative in your approach with a proven ability to manage multiple tasks at any one time.
 
Responsibilities include:
-Plan and deliver integrated marketing programmes across a range of channels that innovate and deliver tangible returns
-Create timely and informative communications (product collateral, blogs, thought leadership, newsletters)
-Create and track leads funnel and status (MQL, SAL, Opportunity, Closed-Won etc)
-Identify key targeted personas, mapping content to these throughout the sales cycle
-Segment data in CRM Dynamics and Hubspot to enable effective targeting
-Manage and enhance the company's website and SEO strategy.
-Manage the company's social media accounts creating and uploading scheduled and ad hoc social content.
-Monitor and report on marketing activity
-Assist with the management of the day-to- day marketing spend
-Organise and deliver marketing events 

Key Expertise:
-Inbound marketing practices
-Marketing Automation
-SEO and optimisation (PPC desirable)
-GDPR and privacy
-Content creation
-Event management 

Key Technical Abilities:
Adobe Suite; Photoshop; Indesign; Illustrator (preferred but not essential); Webinar Tools; GoToWebinar; Marketing Automation tools – Hubspot; CRM - Dynamics 365.
 
This is an exciting and varied role offering a great opportunity to learn and grow in a fast-paced Tech company with an established customer base.
 
If you feel you are the right person for us, Apply Now with your CV and a Covering Note telling us why.
 

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